# Cali > The laziest calorie tracker. An iOS app that estimates the calories and macros in your meal from a photo, a voice note, or a one-line text description — no food databases, no barcode scans, no scales. Cali is built around a single idea: awareness is the goal, not precision. Instead of asking users to weigh portions or fill out food forms, the app accepts whatever input is easiest in the moment (photo, voice, or text) and returns a rough estimate. Long-press any entry to nudge the numbers when you know better. The app uses OpenAI's API to analyze food descriptions and photos. Voice input is processed entirely on-device via Apple's Speech framework — audio never leaves the phone. Photos are sent to the AI for analysis but are not stored on Cali's servers. Authentication is handled by Clerk; food logs are stored in Supabase. App Store: https://apps.apple.com/app/cali-crunch/id6761346735 Support: support@thecali.app --- # Home (https://thecali.app/) ## Cali. The laziest calorie tracker. Snap a photo, hold to talk, or just type. We do the rough math. You stay aware. Nothing to weigh, nothing to look up. [Download on the App Store](https://apps.apple.com/app/cali-crunch/id6761346735) ## 01 — Text > you: had a turkey sandwich and an apple > > cali: got it — about 480 cal · 22g protein · 58g carbs · 12g fat **Three ways to log. Pick the laziest.** ## 02 — Photo > you: [photo of a sandwich] > > cali: looks like ~520 cal — close to what you had yesterday. **Snap. Done.** ## 03 — Voice > you: [voice memo, 0:03] > > cali: ✓ got it — tea with milk, ~30 cal. **Hold to talk. Release to log.** ## 04 — Honesty We say *roughly* because food doesn't come with a barcode. Awareness is the goal — not weighing salads. Long-press any entry to nudge the numbers when you know better. The app trusts you. ## 05 — Get Cali **Open the app. Say what you ate. Close it.** [Download on the App Store](https://apps.apple.com/app/cali-crunch/id6761346735) free to try · iOS only · your photos never get stored P.S. — built by one person who hated tracking calories. If something feels off, email support@thecali.app. --- # Privacy Policy (https://thecali.app/privacy) Last updated: April 2026 Cali ("Cali Crunch" on the App Store, "we", "our", or "the app") is an AI-powered calorie tracking application. This Privacy Policy explains how we collect, use, and protect your information. ## 1. Information We Collect ### Account Information When you create an account, we collect your email address or Apple ID (via Apple Sign-In). Authentication is handled by Clerk, a third-party authentication provider. ### Food Photos When you take a photo of food, the image is sent directly to OpenAI's API for analysis. **Photos are not stored on our servers.** They are processed in real-time and discarded after the AI generates a calorie estimate. ### Voice Input Voice input is processed entirely on your device using Apple's built-in Speech Recognition (SFSpeechRecognizer). **Audio recordings never leave your device.** Only the transcribed text is sent to our servers for food analysis. ### Food Logs Your food entries (description, calories, protein, carbs, fat, and timestamps) are stored in our database (Supabase) associated with your user ID. This data is used to display your daily totals and history. ### Usage Data We track daily API call counts inside the app for rate limiting purposes. The marketing website (thecali.app) uses Vercel Web Analytics, which collects aggregated, anonymous traffic data (page views, referrers, device type) without cookies or any cross-site tracking. We do not collect device identifiers, advertising IDs, or location data. ## 2. How We Use Your Information - To provide calorie and macro estimates via AI analysis - To store and display your food log history - To calculate daily totals and streaks - To enforce usage limits and prevent abuse - To manage your account and authentication ## 3. Third-Party Services - **OpenAI** — processes food descriptions and photos to generate calorie estimates. Subject to OpenAI's Privacy Policy (https://openai.com/policies/privacy-policy). OpenAI does not use API data to train their models. - **Clerk** — handles authentication (Apple Sign-In, email OTP). Subject to Clerk's Privacy Policy (https://clerk.com/privacy). - **Supabase** — stores food logs and user data. Data is encrypted at rest and in transit. - **Vercel** — hosts the marketing website (thecali.app) and provides cookieless, aggregated Web Analytics. Subject to Vercel's Privacy Policy (https://vercel.com/legal/privacy-policy). ## 4. Data Retention Your food logs are retained as long as your account is active. You can delete your account and all associated data at any time from the app's Settings screen. When you delete your account: - Your food logs, conversation history, and usage data are permanently deleted - Your authentication credentials are removed - This action is immediate and cannot be undone We do not retain any personal data after account deletion. You may also request deletion by emailing support@thecali.app. ## 5. Data Security We use industry-standard security measures including TLS/SSL encryption for data in transit, encrypted database storage, and secure authentication via Clerk. However, no method of electronic transmission or storage is 100% secure. ## 6. Your Rights Depending on your jurisdiction, you may have the right to: - Access your personal data - Correct inaccurate data - Request deletion of your data - Export your data in a portable format - Opt out of data processing (where applicable) ### For EU/EEA Residents (GDPR) You have additional rights under the General Data Protection Regulation, including the right to lodge a complaint with your local data protection authority. Our legal basis for processing your data is your consent (account creation) and legitimate interest (service operation). ### For California Residents (CCPA) You have the right to know what personal information we collect, request deletion, and opt out of the sale of personal information. **We do not sell your personal information.** ## 7. Children's Privacy Cali is not intended for children under 13. We do not knowingly collect information from children under 13. If you believe we have collected such information, please contact us immediately. ## 8. Changes to This Policy We may update this Privacy Policy from time to time. We will notify you of significant changes through the app or via email. Continued use of the app after changes constitutes acceptance of the updated policy. ## 9. Contact Us If you have questions about this Privacy Policy or your data, contact us at: support@thecali.app --- # Terms of Service (https://thecali.app/terms) Last updated: April 2026 By using Cali ("Cali Crunch" on the App Store, "the app"), you agree to these Terms of Service. If you do not agree, do not use the app. ## 1. Service Description Cali is an AI-powered calorie and macro tracking application. You can log food by taking photos, speaking, or typing. The app uses artificial intelligence to estimate nutritional content. ## 2. AI Estimates — Not Medical Advice **Calorie and macro estimates provided by Cali are approximate and generated by AI.** They should not be relied upon as precise nutritional data. The app is not a medical device and does not provide medical, dietary, or nutritional advice. Consult a healthcare professional for specific dietary needs. ## 3. Account You must be at least 13 years old (or 16 in the EEA) to create an account. You are responsible for maintaining the security of your account credentials. You agree to provide accurate information during registration. ## 4. Acceptable Use You agree not to: - Use the app for any unlawful purpose - Attempt to gain unauthorized access to our systems - Interfere with the app's operation - Submit content that is harmful, abusive, or violates others' rights - Reverse engineer or decompile the app - Use automated means to access the service (bots, scrapers) ## 5. Subscriptions and Payments Cali may offer subscription plans for continued access. Payments are processed through Apple's App Store billing system. Subscriptions automatically renew unless cancelled at least 24 hours before the end of the current period. Refunds are handled per Apple's App Store refund policy. ## 6. Intellectual Property The app, its design, code, and AI models are owned by or licensed to Cali. You retain ownership of content you submit (photos, text). By using the app, you grant us a limited license to process your content solely for the purpose of providing the service. ## 7. Limitation of Liability The app is provided "AS IS" and "AS AVAILABLE" without warranties of any kind, express or implied. We do not guarantee the accuracy of AI-generated nutritional estimates. To the maximum extent permitted by law, our liability is limited to the amount you paid us in the preceding 12 months, or $100, whichever is greater. We are not liable for indirect, incidental, or consequential damages. ## 8. Termination We may suspend or terminate your account if you violate these terms or engage in abusive behavior. You may delete your account at any time from the Settings screen within the app. Upon deletion, all your data — including food logs, conversation history, and usage records — will be permanently and immediately removed. This action cannot be undone. ## 9. Changes to Terms We may update these Terms from time to time. We will notify you of material changes. Continued use after changes constitutes acceptance. ## 10. Dispute Resolution Any disputes arising from these Terms will be resolved through binding individual arbitration. You waive the right to participate in class actions. This does not affect your statutory rights under applicable consumer protection laws. ## 11. Contact Questions about these Terms? Contact us at support@thecali.app. --- # Support (https://thecali.app/support) We're here. For anything — bugs, ideas, complaints, kind words — write to support@thecali.app. One person reads it, usually replies the same day. ## Common questions > you: how accurate are the calorie estimates? > > cali: roughly. that's the point — awareness, not a kitchen scale. long-press any entry to nudge the numbers when you know better. > you: how do I delete my account? > > cali: open the app → tap the header → settings → delete account. it's immediate and permanent. you can also email support@thecali.app with the subject "delete my account" and we'll handle it within 48 hours. > you: is my data shared with anyone? > > cali: no. we don't sell anything. food descriptions and photos are sent to the AI for analysis only — nothing is stored on the way back. full details in the privacy policy. > you: how do I cancel my subscription? > > cali: through the App Store: settings → apple ID → subscriptions → cali. that keeps Apple in charge of your billing, not us. > you: the app got my food wrong. > > cali: try a clearer photo or add a sentence ("the bowl is small", "double meat"). or just long-press the entry and edit the numbers — the app trusts you. ## Still stuck? Email support@thecali.app. No ticket numbers, no chatbot first.